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Recent Mondays

2 min read

3 Essential Prep Tips to Crush Your Next Discovery Call and Uncover Deeper Client Needs

Preparing prior to a discovery call is like stretching before a workout. Don't get injured during your discovery call, make sure you...

3 min read

Discovering the Unknown Unknowns: A Guide for Software Sales Reps

In the world of software sales, identifying client needs is critical to success. But what happens when clients don’t know what they...

2 min read

Champion or Cheerleader? How to Find and Test Your Real Sales Advocate

Distinguishing between a coach and a champion—and validating a true champion—is a must for significantly increasing the odds of winning...

4 min read

Why Digging Deeper into Customer Pain is Key to Sales Success

In sales, getting caught up in pitching your product as quickly as possible is easy. After all, you know how your solution can help. But...