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Why MEDDIC?
Increase your win rates!
Recent Mondays


How Customer Success Can Use MEDDIC to Prevent Churn
Churn is one of the biggest challenges for SaaS companies. While landing a new customer is exciting, keeping them engaged, satisfied, and...
Wayne Johnson
3 min read


Why Not Recommending Can Cost You the Deal—and How MEDDIC Can Help
In the fast-paced world of software sales, pre-sales professionals often walk a fine line: balancing the need to guide customers without...
Michael Heiser
3 min read


Start the New Year with a Winning Quota: Embrace MEDDIC for Success
The new year brings fresh sales targets, and the MEDDIC framework is your key to achieving them. Success starts with a deep understanding...
Michael Heiser
2 min read


3 Essential Prep Tips to Crush Your Next Discovery Call and Uncover Deeper Client Needs
Preparing prior to a discovery call is like stretching before a workout. Don't get injured during your discovery call, make sure you...
Wayne Johnson
2 min read
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